Think back to when you were a kid. You had huge dreams, an active lifestyle, and were enabled to be your best self through constant learning and growing with the help of others. In this regard, building a healthy company culture is like raising a family.
Culture is the DNA of the company; how it lives, breathes and works together for the common mission, vision and goals of the company. Culture is a big answer to WHY employees actually enjoying being productive at their work. According to Dana Manciagli, career coach and former Fortune 500 Sales and Marketing Executive, companies with engaged employees outperform those without by 202%. Why is this? Because these inspired employees actually get excited to come to work to…WORK!
At this point, you’re probably thinking, “well…I’m all in for the employees enjoying their work, but how do I build or add to MY company culture? How can I raise this company family?” Here are our Top 5 Ways to raise to your company culture:
1. Be True to Your DNA
You’ve probably lost count of how often you’ve seen or heard the lesson of “Being True to Yourself”. It’s echoed repeatedly through our culture because we constantly forget just how important it is. What makes a company and its employees great is not how they’re similar to other companies, but rather how they’re different. What are the values that your company was built on? What makes your company different? Are those values constantly resonating through the company and through the employees?
2. Give Your Culture a Caretaker
Everyone in the company will have their own ideas on how the culture should be. With this model, the responsibility of taking care of the company culture will fall to no one. Assign someone to own the culture and be responsible so that the it can be kept alive.
3. Live and Share the Vision
Nelson Mandela once said, “Action without vision is just passing time, vision without action is merely day dreaming, but vision with action can change the world.” Imagine the company vision is like a giant work of art and you’re the artist. Although your vision may be made up of details and textures that may be invisible to the employees, everyone needs to be looking at the big picture. And more importantly, you need to help employees not only see the big picture but enable them to live the message of the vision.
4. Create an Open Space
Does your company know how to be open? Every member of a company is part of the company because someone felt that they could add value. Pixar, the renound Animation Studio, deals with big personalities and ideas all day long; but their culture is listening to all those ideas because they know that each employee has valuable ideas. Get employees openly talking to each other. Empower them with the freedom to share ideas and find added value.
5. Stay Enthusiastically Focused
“Work should be boring,” said no one ever. All employees want to have fun and passion in their work! However, if culture lives like a family, that passion and fun needs to have goals. The employees need to be guided enthusiastically with constant goals so that they can all see the big picture.
This is just the beginning…
Raise your culture up to be enthusiastic and hopeful for the future. If you need some more ideas on how to raise your company culture, we’d love to talk. Call us at (210) 695-0795 or Email us at firstname.lastname@example.org.
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